VOLKSWAGEN – SAFELIST
29% of car accidents are caused by speeding.
It is scientifically proven that our driving style is influenced by the type of music we are listening to, which unconsciously makes us drive following its rhythm.
This happens because the BPM (beats per minute) of a song positively affects our heart rate, leading us to exceed speed limits.
Being an automotive company with a strong focus on safety, Volkswagen decided to offer drivers a solution to this problem. Together with scientists and musicians, we have developed an algorithm that can determine the perfect BPM to stimulate driving within speed limits. This is how we created Safelists: four playlists that specifically help driving within speed limits depending on the type of road: Country Road List, Urban Street List, Motorway List and Suburban Road List.
You could always feel the safety of a Volkswagen. From now on, you can also listen to it.